Tourist Attractions & Hospitality
EuroPass has created a promotion center that combines different promotional information for tourist attractions and hospitality industry.
EuroPass launched the Global WeChat Travel Experience Mini-Program, a Chinese friendly geolocated travel guide developed within the WeChat ecosystem, for worldwide cities and countries, sponsored by Atout France, ETOA and UNWTO. Prestigious partners joined the platform such as the Burj Khalifa, Louvre Museum, Pompidou Center, Disneyland Paris, Centre des Monuments Nationaux, Hyatt France, Landmark London, Groupe Barrière etc…
EuroPass also develops a unique ecosystem within Chinese platforms (WeChat, Weibo, Alibaba, Douyin…) to be the link between Chinese travellers and the countries they visit. We offer travellers an easy, convenient and secure way to travel around the World thanks to our offices and resources in Los Angeles, Barcelona, Paris, Milan, Casablanca, Lausanne, London, DubaÏ, Shenzhen and Shanghai.
How to implement Chinese social media strategy with EuroPass?
Our digital marketing experts support our Clients to define and implement a comprehensive strategy to attract, interact and convert the Chinese travellers. EuroPass provides a complete and unique offer with a wide range of marketing solutions within Chinese social media ecosystem: WeChat, Weibo, Douyin, content marketing, display advertising, Online mobile ticketing booking solution, Live-streaming, KOL promotion, etc …
Do not hesitate to contact EuroPass if you want personalized advice in order to establish the best strategy to enter the world's leading tourist market.
EUROPASS SOLUTIONS
#1 Attract the flow
Objective
The main objective is to provide information in Chinese, in a static manner, to Chinese tourists in the destination.
Budget
0K € to 5K €
Recommended products
WeChat travel experience
they trust us
Showcase Hospitality : Groupe Barrière
#2 Inform Chinese tourists
Objective
Your main objective is to provide dynamic information in Chinese to the Chinese tourists visiting in the destination.
Budget
6K € to 10K €
Recommended products
WeChat account, Weibo account, WeChat travel experience
they trust us
#3 Strengthen awareness
Objective
Your main objective is to influence Chinese tourists who use your services to buy additional services.
Budget
11K € to 20K €
Recommended products
WeChat, Weibo, WeChat travel experience, Mafengwo, WeChat Channel
they trust us
Showcase : National monuments centre (CMN)
- Over 15,000 connections in 90 minutes
- +18,000 interactions, 5,000 comments, +300 share, 12000 likes
- Over 2,000 replays in 24 hours
Showcase Attractions : Burj Khalifa
#4 Improve the experience
Objective
Your main objective is to increase awareness of the attraction before visiting the site while improving the user experience.
Budget
21K € to 30K €
Recommended products
WeChat account, Weibo account, WeChat travel experience, dedicated mini-program
they trust us
#5 Impose the brand as essential
Objective
Your main objective is to establish the company in the long term as one of the most "Chinese Friendly".
Budget
More than 30K €
Recommended products
WeChat, Weibo, WTE, influencer-KOL, dedicated mini-program, Alipay, WeChat Channel, Live-streaming
they trust us
Showcase Attractions : Louvre Museum
More details of our solutions and products ?
“News, trends and development” prepared by EuroPass.
Click here to download the full report
EUROPASS ADDED VALUES
WTE BO
WeChat Travel Experience Mini-program back-office
E-commerce BO
Back-office for cross-border e-commerce
Social CRM
Social Customer relationship management
Data BO
Data backoffice for various social midia accounts
- Creation of your dedicated space on WeChat Travel Experience
- WeChat E-shop for online ticketing reservation
- Cross-border e-commerce to sell physical products in China
- Reporting available through the online back-office
- Social CRM system for segmented communication
- Creation of traced QRcode for targeted communication
since 2016
followers / year
/ year
