Convert
EuroPass develops digital solutions within Chinese platforms dedicated to attract, interact and finally convert Chinese travellers.
Tourist attractions
EuroPass has developed a digital ticketing mini-program for numerous tourist attractions, allowing Chinese tourists to book and buy their tickets via WeChat and to pay them in CNY with WeChat Pay for European destinations.
Public transportation
RATP was the first non-Chinese subway network to sell its transportation tickets in Yuan via WeChat, with the creation of the digital ticketing mini-program, but also with the creation of the WeChat account and the user guide mini-program.
Rail
EuroPass has finalized with Rail Europe and Voyage SNCF a WeChat mini-program ensuring the sale of digital train tickets of all Rail Europe partners (Deutsche Bahn, CFF, Thalys, Eurostar, Trenitalia...)
Air
EuroPass has developed a WeChat mini-program to improve the experience of Chinese users in the ticket purchase process for Iberia. Iberia is still the first and the only European airways to sell digital tickets through WeChat
Hotel industry
EuroPass has developed the first WeChat mini-program dedicated to the hotel industry, which enables hotels to position themselves on the world's leading outbound tourism market and receive booking paid in CNY without developing their own solution.
In order to help European retailers to keep in touch with the Chinese consumers blocked in China, EuroPass proposes to create “Digital Pop-up Stores” for a selection of products during a couple of weeks.
The solution is comprehensive and EuroPass handles the entire project: technology, marketing, promotion, creation of catalogues, cross-border sales and financial flows, customer support, full logistics with delivery and Customs clearance in China.
Sales are activated in the 2 ecosystems Alipay and WeChat to boost visibility and results.
Technology is advancing greatly, and mobile payment has taken over cash & credit cards to become the most used payment method for the Chinese. The average growth rate reached 181% in the last five years, with a total transaction volume of 2,000 billion RMB in 2017.
Customers can shop and pay securely with secure digital payment solutions. EuroPass provides merchants with a complete mobile payment solution on Chinese wallets, Alipay and WeChat Pay + UnionPay in mobile payment.
- A dedicated and autonomous terminal solution, no integration required
- Already integrated with CEGID, PCMS and Visma for merchants users of these POS
- A set of European acquirer partners for the customer's choice
- Provides in-store payments and on-line transactions
- The creation of storefronts for merchants, in both Alipay and WeChat ecosystems
- Management of promotional campaigns, with the distribution of discount coupons
Do not hesitate to contact EuroPass if you want personalized advice in order to establish the best strategy to enter the world's leading tourist market.
since 2016
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